GGR & NGR? As a player, gambling is a very simple process. You choose a game and place your bet on it. If you win you can leave with your winnings or play again. For both land based casinos and non GamStop casinos it is more complicated than that.
There are risks related to market fluctuations, operating costs, and other things also that the company should consider. Like any other business, online casinos measure their winnings by two main factor, namely:
On this page, we will detail about these factors.
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Last updated: 16 November 2023
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GGR & NGR
What is Gross Game Revenue (GGR)?
The first metric that determines the earnings of non GamStop casinos is the gross gaming revenue (GGR). This revenue includes all the money that players bet over a period on a game or group of games, but after subtracting the other costs and taxes that the company pays for games supply.
Of course, calculating the GGR is important to the casino board. However, it is also important to know the features of the region's economy and to know the real value that the gambling sector adds to the region.
Like all other industries, the gambling contributes to the overall performance of the economy of the medium in which it operates. These benefits can include:
Increased Employment Rates
Although the gambling industry is not a labour intensive industry, it does provide employment for thousands of people. For example, as of 2019, an 46,000 people work in the UK betting industry. Plus another 10,000 working on gambling sites without GamStop.
Bring in Tourism
Of course, there is no Las Vegas or Macau in every country. These places were created to attract tourists. So, for example, Las Vegas attracted over 42 million visitors in 2019 alone.
Casinos Are Major Taxpayers
No government can imagine their tax revenue without cigarettes and UK casinos! For example, in 2019, gaming taxes accounted for 90% of Macau's total tax revenue.
What Is (NGR)?
NGR is the term for total sales minus players winnings. In other words, GGR equals revenue, while NGR equals net profit. This metric is commonly used to review the profitability of a business over a certain period.
From 2020 until now the NGR of most British casinos has been declining due to the unfair restrictions of the UKGC. On the other hand, the NGR of casinos without GamStop goes up because they have everything that British casinos lack! For example, casinos without GamStop offer their players huge bonuses. Also, they offer a gaming selection of over 3,000 titles. Players can also participate in various raffles that offer huge winning chances.
How Can Non GamStop Casinos Limit Their Losses?
For any company that operates casinos without GamStop, there are several money burning factors that should be addressed, namely:
Intense Competition With Other Sites
The site should gain a high position in the industry by offering high rewards and getting good customer reviews.
How Can Non GamStop Casinos Improve Their Winnings?
Improving GGR and NGR is all about using strategies to attract new customers, retain registered customers, and extend player life (PLV). So, it is important to keep in mind the following tips:
Thrilling Gaming Experience
In order for a casino without GamStop to stand out, it must offer its visitors exciting welcome offers, continued promos, and loyalty schemes.
Personalize the Site
The casino should have a special character that distinguishes it from other non GamStop casinos.
What Are the Most Profitable Games for Casinos in Terms of GGR & NGR?
It is important that a casino without GamStop offers its players fair terms and conditions.
What Are the Highest Non GamStop Casinos in Terms of GGR & NGR?
Players sometimes need help, which is why the casino should provide them with an active support.